We build websites with built-in lead generation that guide visitors from first contact to an enriched lead in your CRM.
We build websites that give visitors a reason to engage: an assessment, an analysis, a tool that delivers real value. The visitor gets something useful. You get a qualified contact with context.
We either build the website ourselves or bring in experienced freelancers, depending on what fits the project. We work in short cycles and deliver quickly.
Content pages that showcase your expertise and guide visitors to the assessment. Technically clean, fast, GDPR-compliant. Analytics via Umami, without cookies and without sharing data with third parties when we self-host.
Traditional questionnaires rarely get filled out, and the results often stay generic. Our approach is an interactive tool that delivers real value to visitors. This can take many forms, for example:
The format depends on what knowledge you have and how your target audience thinks. The principle is always the same: the visitor gets as much value upfront as possible and is happy to leave their email address in return.
The collected data flows automatically into your CRM. Our Company Tool enriches the contact: company size, industry, technologies, key contacts. When you make the first outreach, you already know who you're dealing with.
We use AI deliberately. The chatbot leads the conversation and adapts to context. The evaluation runs through deterministic scoring algorithms with configurable rules. This keeps hallucinations out of the results.
When we give recommendations or create reports, the statements need to be accurate. AI is strong at leading conversations and structuring information. We prefer to derive evaluations and recommendations directly from the data.
Get in touch. We'll look at what you need: whether a website with an assessment tool, a lead pipeline, or both.
Get in touchOr contact us directly via email:
info@frankeundschwarz.de